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CEO · Framework · Intermediate · Saves 30+ hours

Strategic Decision Framework

A framework for making major strategic decisions.

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What's included

  • Decision criteria development
  • Analysis frameworks
  • Risk assessment
  • Scenario planning
  • Decision documentation
  • Communication approach

Best used when

  • Making major strategic choices
  • Evaluating significant investments
  • Deciding company direction
  • Building decision-making culture

The template

The Template

DECISION FUNDAMENTALS

Decision Classification System

DECISION CLASSIFICATION

CLASSIFY THE DECISION:

TYPE 1 - IRREVERSIBLE:
☐ Major acquisitions
☐ Market exits
☐ Large capital investments
☐ Key executive hires
Process: Full analysis, broad input, CEO decision

TYPE 2 - REVERSIBLE:
☐ Product features
☐ Marketing campaigns
☐ Process changes
☐ Team structure
Process: Faster decision, bias toward action

DECISION CHARACTERISTICS:

Scope:
☐ Company-wide
☐ Department
☐ Team
☐ Project

Reversibility:
☐ Irreversible (one-way door)
☐ Partially reversible
☐ Fully reversible (two-way door)

Urgency:
☐ Immediate (days)
☐ Near-term (weeks)
☐ Normal (months)
☐ Can defer

Stakes:
☐ Existential
☐ Major
☐ Moderate
☐ Minor

DECISION APPROACH:
If Type 1 + High stakes: Full framework
If Type 2 + Lower stakes: Rapid decision

Decision Rights Matrix

DECISION RIGHTS (RACI)

DECISION TYPE: _______________

| Role | R | A | C | I |
|------|---|---|---|---|
| CEO | | | | |
| CFO | | | | |
| CRO | | | | |
| CPO | | | | |
| CTO | | | | |
| Board | | | | |

R = Responsible (does the work)
A = Accountable (final decision)
C = Consulted (input before)
I = Informed (told after)

STANDARD DECISION RIGHTS:

BOARD APPROVAL:
☐ M&A over $___
☐ Funding rounds
☐ Executive compensation
☐ Strategic pivots

CEO DECIDES:
☐ Annual strategy
☐ Executive hiring
☐ Major partnerships
☐ Budget allocation

EXECUTIVE DECIDES:
☐ Department strategy
☐ Team hiring
☐ Vendor selection
☐ Process changes

DECISION PROCESS

Strategic Decision Document

STRATEGIC DECISION DOCUMENT

DECISION: _______________
Document #: _______________
Date: _______________
Decision owner: _______________
Decision maker: _______________
Due date: _______________

STAKEHOLDERS:
Consulted: _______________
Informed: _______________

---

1. CONTEXT

CURRENT SITUATION:
_______________

WHY THIS DECISION IS NEEDED:
_______________

IMPACT IF DEFERRED:
_______________

CONSTRAINTS:
☐ Budget: $_______________
☐ Timeline: _______________
☐ Resources: _______________
☐ Technical: _______________
☐ Legal/regulatory: _______________

---

2. OPTIONS ANALYSIS

OPTION A: _______________
Description: _______________
Pros:
  + _______________
  + _______________
Cons:
  - _______________
  - _______________
Cost: $_______________
Risk level: High / Medium / Low

OPTION B: _______________
Description: _______________
Pros:
  + _______________
  + _______________
Cons:
  - _______________
  - _______________
Cost: $_______________
Risk level: High / Medium / Low

OPTION C: _______________
Description: _______________
Pros:
  + _______________
  + _______________
Cons:
  - _______________
  - _______________
Cost: $_______________
Risk level: High / Medium / Low

OPTION D: DO NOTHING
What happens if we don't decide:
_______________

---

3. EVALUATION

CRITERIA SCORING (1-10 scale):

Decision Evaluation Matrix

Criteria Weight Option A Option B Option C
Strategic alignment 25% /10 /10 /10
Financial impact 20% /10 /10 /10
Execution feasibility 20% /10 /10 /10
Risk level (inverse) 15% /10 /10 /10
Speed to value 10% /10 /10 /10
Team alignment 10% /10 /10 /10
Weighted Total 100%

RISK ANALYSIS

Decision Risk Assessment

RISK ASSESSMENT

OPTION: _______________

RISKS IDENTIFIED:

Risk 1: _______________
Probability: High / Medium / Low
Impact: High / Medium / Low
Mitigation: _______________

Risk 2: _______________
Probability: High / Medium / Low
Impact: High / Medium / Low
Mitigation: _______________

Risk 3: _______________
Probability: High / Medium / Low
Impact: High / Medium / Low
Mitigation: _______________

WORST CASE SCENARIO:
If this fails, what happens: _______________
Can we recover: ☐ Yes ☐ No ☐ Partially
Recovery cost: $_______________

BEST CASE SCENARIO:
If this succeeds wildly: _______________
Upside potential: _______________

Pre-Mortem Analysis

PRE-MORTEM EXERCISE

"It's one year from now. We made this decision
and it failed spectacularly. Why did it fail?"

FAILURE SCENARIO:
_______________

WHAT WENT WRONG:
1. _______________
2. _______________
3. _______________

WARNING SIGNS WE MISSED:
☐ _______________
☐ _______________
☐ _______________

PREVENTIVE ACTIONS:
☐ _______________
☐ _______________
☐ _______________

SUCCESS SCENARIO:
"It's one year from now. We made this decision
and it succeeded beyond expectations. Why?"

WHAT WENT RIGHT:
1. _______________
2. _______________
3. _______________

DECISION DOCUMENTATION

Decision Record Template

DECISION RECORD

DECISION: _______________
Date decided: _______________
Decision maker: _______________

SELECTED OPTION:
_______________

RATIONALE:
Why we chose this option:
_______________

Why we rejected alternatives:
Option B rejected because: _______________
Option C rejected because: _______________

KEY ASSUMPTIONS:
1. _______________
2. _______________
3. _______________

SUCCESS METRICS:
How we'll know this worked:
☐ _______________
☐ _______________
☐ _______________

REVIEW DATE:
When we'll assess: _______________
Criteria for re-evaluation: _______________

COMMUNICATION PLAN:
Who: _______________
When: _______________
How: _______________

SIGNATURES:
Decision maker: _______________ Date: _____
Stakeholder: _______________ Date: _____

Decision Log

Date Decision Owner Outcome Learnings

Frequently asked questions

What is the Strategic Decision Framework?

A framework for making major strategic decisions.

Who is the Strategic Decision Framework for?

It is built for CEOs and their teams working on Strategic Planning. The AI coach adapts it to your company, stage, and goals.

How long does the Strategic Decision Framework take to use?

It saves roughly 30+ hours versus building from scratch. Our AI coach can tailor the framework to your situation in minutes, then hand you a step-by-step plan.

Is the Strategic Decision Framework free?

Yes. You can read the full framework and start getting coached through it for free. Sign in to save your tailored version and track your next steps.

How does the AI coach help with the Strategic Decision Framework?

The coach teaches you the framework, asks a few questions about your business, tailors the framework to you, and gives you measurable next steps to execute.