CRO · Playbook · Intermediate · Saves 45+ hours
Partner Onboarding Program
A program for onboarding new partners effectively.
What's included
- Onboarding Journey
- Week 1: Orientation
- Week 2-4: Training
- Month 2: First deal support
- Month 3: Independence
- Training Curriculum
- Product training
- Sales training
- Technical training
- Certification
- Certification requirements
- Testing process
- Maintenance requirements
- Support
- Dedicated onboarding support
- First deal assistance
- Ongoing resources
Best used when
- Activating new partners
- Reducing time to first deal
- Standardizing onboarding
- Improving partner experience
The template
The Template
ONBOARDING JOURNEY
90-Day Partner Onboarding
PARTNER ONBOARDING TIMELINE
WEEK 1 - ORIENTATION:
Day 1:
☐ Welcome call with PAM
☐ Contract and agreement review
☐ Portal access provided
☐ Onboarding plan shared
Day 2-5:
☐ Company overview training
☐ Product introduction
☐ Partner program overview
☐ Initial resources provided
WEEK 2-4 - TRAINING:
☐ Sales certification started
☐ Product deep-dive
☐ Demo training
☐ Sales process training
☐ Competitive positioning
MONTH 2 - FIRST DEAL:
☐ First opportunity identified
☐ Co-selling support provided
☐ Demo coaching
☐ Deal support
☐ Proposal assistance
MONTH 3 - INDEPENDENCE:
☐ Certification completed
☐ Independent deals started
☐ Marketing collaboration
☐ QBR scheduled
Onboarding Milestone Matrix
| Milestone | Timeline | Responsible | Complete |
|---|---|---|---|
| Portal access | Day 1 | Ops | ☐ |
| Orientation | Week 1 | PAM | ☐ |
| Sales training | Week 2-3 | Enablement | ☐ |
| Certification | Week 4 | Partner | ☐ |
| First deal | Month 2 | PAM + Partner | ☐ |
TRAINING CURRICULUM
Onboarding Training Plan
PARTNER ONBOARDING TRAINING
CORE TRAINING (Required):
☐ Company and Vision (1 hr)
☐ Product Overview (2 hrs)
☐ Target Market (1 hr)
☐ Value Proposition (2 hrs)
☐ Demo Basics (2 hrs)
☐ Sales Process (2 hrs)
☐ Partner Program (1 hr)
CERTIFICATION (Required):
☐ Knowledge assessment
☐ Demo certification
☐ Program quiz
ADVANCED (Optional):
☐ Technical deep-dive
☐ Implementation overview
☐ Advanced competitive
☐ Industry modules
DELIVERY:
☐ Self-paced online: 70%
☐ Live virtual sessions: 20%
☐ Hands-on labs: 10%
FIRST DEAL SUPPORT
New Partner Deal Support
FIRST DEAL SUPPORT PROGRAM
FIRST 3 DEALS:
☐ PAM co-owns opportunity
☐ SE support guaranteed
☐ Demo coaching provided
☐ Proposal review
☐ Pricing guidance
☐ Close support
SUPPORT MODEL:
Deal 1: Full co-sell (PAM + SE)
Deal 2: Supported co-sell (SE as needed)
Deal 3: Coached (review and feedback)
Deal 4+: Independent (support on request)
SUCCESS CRITERIA:
☐ First deal within 90 days
☐ 3 deals within 6 months
☐ Independent selling by month 6
☐ Certification complete
Frequently asked questions
What is the Partner Onboarding Program?
A program for onboarding new partners effectively.
Who is the Partner Onboarding Program for?
It is built for CROs and their teams working on Channel & Partners. The AI coach adapts it to your company, stage, and goals.
How long does the Partner Onboarding Program take to use?
It saves roughly 45+ hours versus building from scratch. Our AI coach can tailor the playbook to your situation in minutes, then hand you a step-by-step plan.
Is the Partner Onboarding Program free?
Yes. You can read the full playbook and start getting coached through it for free. Sign in to save your tailored version and track your next steps.
How does the AI coach help with the Partner Onboarding Program?
The coach teaches you the framework, asks a few questions about your business, tailors the playbook to you, and gives you measurable next steps to execute.