Gold by MangoMagic

CEO · Playbook · Advanced · Saves 40+ hours

Debt Financing Guide

A guide to debt financing options for startups.

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What's included

  • Debt Types
    • Venture debt
    • Revenue-based financing
    • Lines of credit
    • Equipment financing
  • When to Use Debt
    • Strategic use cases
    • Risk considerations
    • Cost analysis
  • Process
    • Lender identification
    • Application process
    • Term negotiation
    • Documentation
  • Management
    • Covenant compliance
    • Reporting requirements
    • Relationship management

Best used when

  • Extending runway without dilution
  • Financing specific growth initiatives
  • Bridging to next equity round
  • Funding capital expenditures

Why this is Gold

Debt can extend runway. This guide helps use it wisely.

The template

The Template

DEBT FINANCING PHILOSOPHY

Understanding Debt as a Strategic Tool

DEBT FINANCING FUNDAMENTALS

WHY CONSIDER DEBT:
☐ Less dilutive than equity
☐ Extends runway between rounds
☐ Funds specific growth initiatives
☐ Provides optionality
☐ Demonstrates confidence to investors

CEO'S ROLE IN DEBT:
☐ Understand the tradeoffs
☐ Ensure company can service debt
☐ Negotiate terms (not just accept)
☐ Monitor covenant compliance
☐ Build relationships with lenders

THE DEBT REALITY:
"Debt is a powerful tool when used wisely.
It's cheaper than equity if you succeed,
but can accelerate failure if you don't.
Only take debt you can reasonably repay."

WHEN DEBT MAKES SENSE:
☐ Predictable revenue growth
☐ Positive unit economics
☐ Clear use of proceeds with ROI
☐ Runway to repay even if things slow
☐ Not a substitute for needed equity

WHEN DEBT IS DANGEROUS:
☐ Pre-product market fit
☐ Negative unit economics
☐ Unpredictable revenue
☐ Using debt to avoid flat/down round
☐ Insufficient runway if growth slows

DEBT VS. EQUITY DECISION:
Debt better when:
- Growth is predictable
- Need is temporary
- ROI on capital is clear
- Existing investors supportive

Equity better when:
- High uncertainty ahead
- Need strategic partnership
- Cash needs are large
- Risk of covenant breach

COMPREHENSIVE DEBT FINANCING FRAMEWORK

Debt Financing Guide

═══════════════════════════════════════
DEBT FINANCING GUIDE
═══════════════════════════════════════

COMPANY: _______________
Current Stage: _______________
Evaluation Date: _______________

═══════════════════════════════════════
SECTION 1: DEBT OPTIONS OVERVIEW
═══════════════════════════════════════

VENTURE DEBT:
┌─────────────────────────────────────┐
│ OVERVIEW:                           │
│ Non-dilutive debt for VC-backed     │
│ companies, typically post-equity    │
│                                     │
│ TYPICAL TERMS:                      │
│ Amount: 25-35% of last round        │
│ Term: 3-4 years                     │
│ Interest rate: 8-15%                │
│ Warrants: 0.5-2% coverage           │
│ Draw period: 6-18 months            │
│ Interest-only period: 6-18 months   │
│                                     │
│ REQUIREMENTS:                       │
│ ☐ Recent equity round (<12 mo)      │
│ ☐ Top-tier VC backing               │
│ ☐ Strong growth trajectory          │
│ ☐ 18+ months runway post-debt       │
│                                     │
│ BEST FOR:                           │
│ • Extending runway between rounds   │
│ • Insurance against slow fundraise  │
│ • M&A bridge financing              │
│                                     │
│ PROVIDERS:                          │
│ SVB, Hercules, Trinity, WTI,        │
│ Western Technology, Lighthouse      │
└─────────────────────────────────────┘

REVENUE-BASED FINANCING (RBF):
┌─────────────────────────────────────┐
│ OVERVIEW:                           │
│ Capital advanced against recurring  │
│ revenue, repaid as % of revenue     │
│                                     │
│ TYPICAL TERMS:                      │
│ Amount: 1-6x MRR                    │
│ Term: 12-24 months                  │
│ Cost: 1.1-1.5x payback multiple     │
│ Repayment: 5-10% of monthly revenue │
│ No warrants typically               │
│                                     │
│ REQUIREMENTS:                       │
│ ☐ $100K+ MRR (varies by provider)   │
│ ☐ Recurring revenue model           │
│ ☐ Growing or stable revenue         │
│ ☐ Access to revenue data            │
│                                     │
│ BEST FOR:                           │
│ • Marketing/growth spend with ROI   │
│ • Inventory or seasonal needs       │
│ • Avoiding equity dilution          │
│                                     │
│ PROVIDERS:                          │
│ Clearco, Capchase, Pipe, Arc,       │
│ Lighter Capital, Uncapped           │
└─────────────────────────────────────┘

LINE OF CREDIT:
┌─────────────────────────────────────┐
│ OVERVIEW:                           │
│ Revolving credit facility for       │
│ working capital needs               │
│                                     │
│ TYPICAL TERMS:                      │
│ Amount: Based on AR or % of revenue │
│ Term: Annual renewal                │
│ Interest rate: Prime + 1-4%         │
│ Commitment fee: 0.25-0.5%           │
│ Draw/repay: As needed               │
│                                     │
│ REQUIREMENTS:                       │
│ ☐ Operating history (12+ months)    │
│ ☐ Revenue traction                  │
│ ☐ Cash in bank (often same bank)    │
│ ☐ Personal guarantee may be required│
│                                     │
│ BEST FOR:                           │
│ • Working capital fluctuations      │
│ • Bridge between payments           │
│ • Short-term cash needs             │
│                                     │
│ PROVIDERS:                          │
│ SVB, Mercury, First Republic,       │
│ Brex, Regional banks                │
└─────────────────────────────────────┘

EQUIPMENT FINANCING:
┌─────────────────────────────────────┐
│ OVERVIEW:                           │
│ Financing secured by equipment      │
│                                     │
│ TYPICAL TERMS:                      │
│ Amount: 80-100% of equipment cost   │
│ Term: Asset useful life (2-5 years) │
│ Interest rate: 5-15%                │
│ Structure: Lease or loan            │
│                                     │
│ REQUIREMENTS:                       │
│ ☐ Identifiable equipment            │
│ ☐ Equipment retains value           │
│ ☐ Credit approval                   │
│                                     │
│ BEST FOR:                           │
│ • Hardware purchases                │
│ • Computer equipment                │
│ • Office furniture/buildout         │
│                                     │
│ PROVIDERS:                          │
│ Equipment lessors, banks,           │
│ Dell/HP financing, Balboa Capital   │
└─────────────────────────────────────┘

═══════════════════════════════════════
SECTION 2: DEBT EVALUATION FRAMEWORK
═══════════════════════════════════════

DEBT NEED ASSESSMENT:
What is the primary use of funds?
☐ Extend runway between equity rounds
☐ Fund specific growth initiative
☐ Working capital / bridge
☐ M&A financing
☐ Equipment purchase
☐ Other: _______________

Amount needed: $_____________
Timeline: _______________
Use of funds: _______________

COMPANY READINESS:
Current financial state:
Cash: $_____________
Monthly burn: $_____________
Current runway: _____ months
MRR/ARR: $_____________

Revenue characteristics:
☐ Recurring revenue (SaaS)
☐ Transactional revenue
☐ Growing (___ % MoM)
☐ Stable
☐ Declining

Recent equity:
Last round: $_____________ (date: _______)
Investors: _______________
Post-money valuation: $_____________

DEBT SUITABILITY CHECKLIST:
☐ Clear, measurable use of funds
☐ ROI on debt is calculable
☐ Company can service debt payments
☐ Runway will be 18+ months post-debt
☐ Business performing to plan
☐ Next equity round not imminent (<6mo)
☐ Existing investors supportive
☐ Management bandwidth to manage debt

Score: ___/8 checked
(6+ = Good candidate for debt)

═══════════════════════════════════════
SECTION 3: COST COMPARISON
═══════════════════════════════════════

DEBT VS. EQUITY ANALYSIS:

Debt Option:
Amount: $_____________
Term: _____ years
Interest rate: ___%
Warrants: ___% coverage
Total interest cost: $_____________
Warrant value: $_____________ (___% dilution)
TOTAL COST OF DEBT: $_____________ (___% effective)

Equity Alternative:
Amount needed: $_____________
Current valuation: $_____________
Equity dilution: ___%
Cost of equity (% given up): $____________

COMPARISON:
Debt cost: $_____________
Equity cost: $_____________ (at current valuation)
Break-even valuation for debt: $_____________

Conclusion:
☐ Debt is cheaper if valuation increases
☐ Equity is safer if uncertainty is high
☐ Combination may be optimal

═══════════════════════════════════════
SECTION 4: TERM SHEET EVALUATION
═══════════════════════════════════════

VENTURE DEBT TERM SHEET CHECKLIST:
| Term | Offered | Market | Acceptable? |
|------|---------|--------|-------------|
| Facility size | $_____ | 25-35% of round | ☐ Y ☐ N |
| Interest rate | ___% | 8-15% | ☐ Y ☐ N |
| Term | ___ years | 3-4 years | ☐ Y ☐ N |
| Draw period | ___ months | 6-18 months | ☐ Y ☐ N |
| I/O period | ___ months | 6-18 months | ☐ Y ☐ N |
| Warrant coverage | ___% | 0.5-2% | ☐ Y ☐ N |
| Fees | ___% | 0-1% | ☐ Y ☐ N |
| Prepayment penalty | ___% | 0-3% | ☐ Y ☐ N |
| Financial covenants | | | ☐ Review |
| MAC clause | | | ☐ Review |

NEGOTIATION PRIORITIES:
1. Lower warrant coverage
2. Longer interest-only period
3. Flexible draw period
4. Reasonable covenants
5. Limited prepayment penalty

RED FLAGS:
☐ Excessive warrant coverage (>3%)
☐ Full recourse to founders
☐ Tight financial covenants
☐ Broad MAC clause
☐ Excessive fees
☐ Control provisions (board seat, etc.)

═══════════════════════════════════════
SECTION 5: COVENANT MANAGEMENT
═══════════════════════════════════════

COMMON COVENANTS:
| Type | Typical Requirement | Impact |
|------|---------------------|--------|
| Minimum cash | $_____ in bank | High |
| Revenue floor | $_____ minimum | Medium |
| Burn rate cap | <$_____ monthly | Medium |
| Reporting | Monthly financials | Low |
| Equity raise | Prepay on raise | Medium |
| Change of control | Prepay on exit | Medium |

YOUR COVENANTS:
| Covenant | Requirement | Current | Status |
|----------|-------------|---------|--------|
| Min cash | $_____ | $_____ | ☐ Pass ☐ Watch ☐ Breach |
| Revenue | $_____ | $_____ | ☐ Pass ☐ Watch ☐ Breach |
| Burn rate | <$_____ | $_____ | ☐ Pass ☐ Watch ☐ Breach |
| Other | _____ | _____ | ☐ Pass ☐ Watch ☐ Breach |

COVENANT MONITORING CALENDAR:
| Month | Cash | Revenue | Burn | Report Due | Status |
|-------|------|---------|------|------------|--------|
| Jan | $ | $ | $ | ___ | ☐ |
| Feb | $ | $ | $ | ___ | ☐ |
| Mar | $ | $ | $ | ___ | ☐ |
| ... | | | | | |

BREACH RESPONSE PLAN:
If covenant breach is likely:
1. Notify lender early (don't surprise)
2. Propose amendment/waiver
3. Show path back to compliance
4. Offer additional security/covenants if needed

Debt Decision Summary

Factor Assessment Notes
Use of funds ☐ Clear ☐ Unclear
ROI calculable ☐ Yes ☐ No
Can service debt ☐ Yes ☐ Marginal ☐ No
Runway impact ☐ Extends ☐ Neutral ☐ Risk
Covenant risk ☐ Low ☐ Medium ☐ High
Equity alternative ☐ Available ☐ Preferred ☐ Not

Final Decision

☐ Proceed with debt financing (Type: _______) ☐ Pursue equity round instead ☐ Combine debt + equity ☐ Not appropriate at this time

Rationale: _______________________________________________


Frequently asked questions

What is the Debt Financing Guide?

A guide to debt financing options for startups.

Who is the Debt Financing Guide for?

It is built for CEOs and their teams working on Finance Operations. The AI coach adapts it to your company, stage, and goals.

How long does the Debt Financing Guide take to use?

It saves roughly 40+ hours versus building from scratch. Our AI coach can tailor the playbook to your situation in minutes, then hand you a step-by-step plan.

Is the Debt Financing Guide free?

Yes. You can read the full playbook and start getting coached through it for free. Sign in to save your tailored version and track your next steps.

How does the AI coach help with the Debt Financing Guide?

The coach teaches you the framework, asks a few questions about your business, tailors the playbook to you, and gives you measurable next steps to execute.